When Quiksilver launched a line for women directly under the Quiksilver brand (instead of under Roxy) they started a "Now for Women" campaign that I was disappointed with. The ads I saw were more what you would expect from GAP or Old Navy. They didn't represent the surf/skate/summer lifestyle of the Quiksilver brand, so I mocked up a couple of things for fun: some magazine ads utilizing image compositions with overly stylized lighting, a double sided bag insert for clothing retailers to push the new release in stores, and a wrist band to give out at summer water sport events (surf, kite-surf, paddleboard, etc).
![](https://cdn.myportfolio.com/4305064ae7bf7a6fa3438919d902e589/e0bffe6cd1656361fb3df64b_rw_1200.png?h=bfadfb0979c8614c2b4a43ecfe7faca1)
![](https://cdn.myportfolio.com/4305064ae7bf7a6fa3438919d902e589/594a255f17fd2effeaa3484c_rw_1200.png?h=865c3a17a4050649dfddb348051da21f)
![](https://cdn.myportfolio.com/4305064ae7bf7a6fa3438919d902e589/18434f23ad1680ba5d8650d9_rw_1200.png?h=a83013b180bdc4988f7e9a952facc81a)
![](https://cdn.myportfolio.com/4305064ae7bf7a6fa3438919d902e589/531c33270eb1cb333521789e_rw_600.png?h=6028a7ccf0ebc8105dea60b756c23eb5)
![](https://cdn.myportfolio.com/4305064ae7bf7a6fa3438919d902e589/48dcb14a24e39dccaa2238b5_rw_600.png?h=3406fc0a92867ad27aa0dd907d0a3b99)